AI Built a Marketing Plan in Under 10 Minutes—Saving Many Hours

Richard used AI to create a comprehensive marketing plan for his AI business, turning what used to take hours into just minutes.

Introduction

Richard Bolton, a Principal at SmartScale AI Advisors, is an expert in helping businesses harness AI to transform productivity and efficiency. When it came to creating a marketing plan for his own Simple AI consulting business, Richard turned to AI to streamline the process. What used to take hours of crafting emails, posts, and task lists was reduced to under 10 minutes. With AI, Richard created a marketing plan complete with daily and weekly tasks, setting his business on track for consistent and effective outreach.

Challenges

Creating a marketing plan from scratch is time-consuming and can quickly turn into a tedious process. Richard faced these typical challenges:

• Research: Finding relevant posts and articles to stay current and to source ideas can take hours every week
• Blank-page syndrome: Starting from scratch with emails, posts, and marketing ideas was overwhelming and time-consuming.
• Multiple iterations: Crafting different versions of emails and social media posts could stretch out the process even further, making it a multi-hour task.
• Consistency: Richard needed a plan that would ensure consistent weekly and daily tasks without the added time burden.

To save time and increase efficiency, Richard sought to automate the creation of his marketing plan using AI.

The AI Solution

Richard turned to AI to build his marketing plan in record time. Instead of spending hours brainstorming and creating content from a blank template, he used AI to:

• Find the right content and information to leverage for marketing purposes
• Generate a comprehensive marketing plan with daily and weekly tasks already outlined.
• Create email and social post drafts quickly, allowing him to focus on refining rather than starting from scratch.
• Automate routine tasks: AI mapped out the timeline and structure for his marketing plan, ensuring consistent execution without the usual legwork.

In less than 10 minutes, Richard had a fully-formed marketing plan, ready to be put into action.

Remarkable Progress

The impact of using AI was immediate:

• Hours saved: What previously took Richard several hours, involving multiple drafts and revisions, now took just minutes.
• Easier editing process: Instead of struggling to create a plan from a blank page, Richard found that editing an AI-generated plan was far easier, saving him time and mental energy.
• Structured tasks: With AI, Richard could easily set up daily and weekly marketing tasks, ensuring that his outreach efforts stayed on track without him having to manually revisit the plan each time.

This newfound efficiency freed up Richard’s time to focus on the strategic aspects of growing his business, rather than getting bogged down in repetitive content creation.

“The AI took a process that usually required hours of writing and revising and condensed it into minutes. Now, I can focus on refining the strategy instead of getting stuck on content creation.”

Richard Bolton, MS in Management Information Systems
Principal Owner at SmartScale AI Advisors

A Defining Moment

For Richard, the real win wasn’t just in the time saved—it was the simplicity of the entire process. Instead of spending hours developing and iterating on his marketing materials, he had a comprehensive plan ready to go in a matter of minutes. The ease with which he could edit and refine the AI-generated content made the entire process much more manageable. By taking the burden of creation off his plate, Richard was able to focus on high-level strategy and ensure his marketing plan aligned with his broader business goals.

Ongoing Impact

Richard now relies on AI for more than just marketing plans. Whether he’s generating content, managing daily tasks, or creating long-term strategies, AI has become a core part of his toolkit. By automating much of the content creation process, Richard ensures that his business continues to run smoothly and efficiently.

This project demonstrated the power of AI for Richard’s own business, reinforcing the same message he delivers to his clients: AI can save time, increase efficiency, and deliver measurable results.

Richard’s Perspective

Reflecting on the experience, Richard shared, “It’s a lot easier to edit a plan than to create one from scratch. The AI took a process that usually required hours of writing and revising and condensed it into minutes. Now, I can focus on a host of other priorities instead of getting stuck on content creation.”

Conclusion

Richard Bolton’s experience shows how AI can drastically reduce the time and effort required to create a comprehensive marketing plan. By leveraging AI to handle the heavy lifting, Richard was able to focus on strategy and execution while saving hours of work. This case study highlights the value of AI for businesses looking to streamline their marketing efforts and improve productivity.

Call to Action

Need a marketing plan that saves you hours? Visit Simpleacademy.ai to discover how AI can help you create content, streamline tasks, and drive results—faster than ever before.